2011 Speaker List

Steve Shah is part of the marketing team in the NetScaler and Cloud Product group where he drives product direction and go-to-market strategy. Before returning to Citrix, Steve Shah was the principal of RisingEdge Consutling, a boutique consulting firm that specialized in strategic marketing for datacenter infrastructure products and cloud computing. Some of Steve's customers include Citrix Systems, Coradiant, Silver Peak, and Amadeus Capital. Prior to his return to consulting, Steve Shah was the VP of Product Strategy and Co-founder of Asyncast which built a NLP engine for use in new media and telephony applications. Steve uses his experience of being the customer, engineer, and marketeer to identify new market opportunities and drive technology in new directions as a result. He gained his expertise by holding various product management, engineering, and system administrator roles at Citrix Systems, NetScaler, Array Networks, and Alteon Web Systems.