Cloud Business Summit

 Bruce Richardson
Chief Strategy Officer
Infor

Infor Senior Vice President and Chief Strategy Officer Bruce Richardson brings with him more than 30 years of experience in the software industry, most recently as Chief Research Officer for AMR Research, where he oversaw all aspects of analysis, including opinions and reporting of key trends and strategies in areas ranging from ERP and supply chain management, to cloud computing, service-oriented architectures, software-as-a-service, and visualization.

A premiere trend-spotter, Richardson is dedicated to understanding the forces shaping the software industry and helping Infor continue to align its business with the needs of its customers.

 Which Cloud Computing Business Models are Winning and Why?

Cloud computing has the potential to disrupt all facets of the software and computing market - spawning new platforms, architectures and of course, new business models around usage and pricing. Solution providers quickly realize that missteps in this area will lead to certain failure in this highly competitive market. Join our panel of cloud computing CEOs in a candid discussion around cloud business model strategies, how they are playing out now and might play out in the future for this burgeoning market.

Moderator: Stephen Gillespie, Partner, IP Group, Fenwick & West LLP

Panelists:

 Treb Ryan, CEO, Opsource

Since 1996, Mr. Ryan has been instrumental in defining and creating services organizations that improve the quality and reliability of the technology infrastructures businesses depend on for communications and commerce. He is currently considered one of the leading thinkers in SaaS and sits on the Software Executive Board at the SIIA.

Prior to co-founding OpSource in 2002, Mr. Ryan was President of the Americas for Metromedia Fiber Network (MFN). He was responsible for integrating the sales and delivery organizations of the company's Internet businesses-hosting, IP networking, and managed services - providing customers with an integrated network and IT infrastructure solution. Mr. Ryan joined MFN from SiteSmith, a company that he co-founded in 1999 and ultimately sold to MFN in a deal valued at $1.4 billion. Prior to co-founding SiteSmith, Mr. Ryan was Vice President of Professional Services for GlobalCenter, a pioneer in the hosting and Internet services marketplace. Mr. Ryan has been a guest speaker at numerous industry events, including CIO, venture capital, Internet, hosting, and software conferences. He attended UCLA and is an advisor to the UCLA CLAS fund.

 Umberto Milletti, Cofounder and CEO, InsideView

Umberto Milletti is the cofounder and CEO of InsideView, the pioneering on-demand Sales 2.0 application for the enterprise, and he has been a thought leader in the convergence of technology and content for the last decade. Since joining InsideView he has brought the company to a prominent place in the enterprise tech space; in addition to harnessing the latest from the social Web for use in the enterprise, the company is now partnered with CRM solutions from salesforce, Oracle, Microsoft, NetSuite, Sugar and Landslide. Prior to founding InsideView, he was co-founder of DigitalThink, where he led the company to a successful IPO, growing annual revenues to $60 million, and ultimately to its sale to Convergys in 2004. Umberto holds a B.S. in Electrical Engineering from Tufts University and an M.S. in Electrical Engineering and Computer Science from the University of California-Berkeley.

 William A. Soward, President & CEO, Adaptive Planning

Bill is a seasoned enterprise software executive with 25 years of experience in technology management and operational finance roles.
Prior to Adaptive Planning, Bill was an Executive in Residence at Accel Partners. Prior to Accel, he was General Manager of FRS, a business unit of S1 Corporation that provided financial institutions worldwide with enterprise risk and regulatory compliance solutions. While at S1, Bill transformed FRS into the company's most successful business unit, more than doubling revenues while building profitable and sustainable customer relationships with global financial institutions. Additionally, as a member of S1's executive team, Bill helped spearhead the build out of S1's European operations and served as the interim CEO of both S1 Europe and S1's Edify business unit. Prior to joining S1, he held a variety of executive roles at Edify Corporation, where he built and managed the company's highly-successful online financial services software business and helped drive the company's acquisition by S1. Previously, Bill served in management roles with Siemens-Rolm and IBM, and was Managing Partner and CFO of a residential construction company.
Bill holds a B.S. degree in Business Administration from the University of California, Berkeley.

Moderator: MR Rangaswami, Co-Founder, Sand Hill Group

 Understand the Challenges and Opportunities in the Enterprise Market

The enterprise is the largest market opportunity for cloud computing but comes with a unique set of challenges. Understanding the issues around governance, integration and the politics of the enterprise is key to selling to this market. Join our panel of enterprise insiders for straight talk on the issues around enterprise adoption.

Moderator: Art Wittmann. Managing Director, InformationWeek Analytics, UBM Techweb

Panelists:

 Tony Young, CIO, Informatica

Tony Young serves as senior vice president and chief information officer of Informatica with responsibility for the strategic direction of Informatica’s global information systems and technology infrastructure. During his tenure at Informatica, Young and the information technology department have won prestigious industry awards, including the 2006 CIO Decisions Midmarket Leadership Award, the 2006 Ventana Research IT Performance Management Leadership Award and the 2007 100 Best Places to Work in IT by ComputerWorld.

Prior to joining Informatica in 2002, Young served at Mindcrossing and Converge where he was responsible for overseeing product development and product management. Young began his career at HP where he served for 11 years in a number of information technology and marketing roles. A major milestone at HP included building the first partner portal, as well as building an enterprise portal and e-commerce infrastructure.

He earned a bachelor’s degree in information systems and a master’s degree in business administration from Santa Clara University.

James Barrese, VP of Architecture, Platforms and Systems, eBay

Fireside Chat with  Tarkan Maner, President and CEO, Wyse Technology

Tarkan Maner is the President and CEO at Wyse Technology, the global leader in zero client-centric virtual, green and cloud computing solutions. He leads all aspects of Wyse's global business operations and organization. Tarkan is a leading industry visionary around virtual and cloud-based hardware and software technology solutions which bring the most innovative, secure, green and rich user experience along with the lowest Total Cost of Ownership for enterprises and consumers. He globally evangelizes the cloud computing gospel as the ultimate solution to break the monopoly of the "fat" PC and its devious ecosystem of unnecessary, unsecure and expensive "so-called" technologies. Tarkan is regarded as one of the leading experts in the ICT industry for democratizing the innovation process at Wyse by involving its global customers and partners into the technology development lifecycle. His and his team's focus and leadership in the technology innovation, customer intimacy, operational excellence, and most importantly, team building perfection have been crucial for Wyse's consistently solid growth and profitability, since he joined the company, especially throughout the economic up-down cycles of the last decade.

Tarkan was named President and CEO of Wyse in February, 2007. He joined Wyse in May, 2005, as the Chief Marketing Officer. He was appointed as the President, Worldwide Field Operations in 2006, leading Wyse's global sales, marketing, channels, business development and customer service organizations and programs. Prior to joining Wyse, he led marketing, product management, business development, and strategic alliance initiatives at Computer Associates (CA). He was instrumental in developing CA's corporate vision, strategy, product roadmap, and its global brand. Earlier, at IBM, Tarkan led global product marketing and business development initiatives for the company's innovative Internet Security, Network Computing, and eCommerce divisions. Before IBM, he held senior product management and marketing roles in the eCommerce Software Group at Sterling Software and later, Sterling Commerce, after its spin-off and IPO.

Tarkan graduated from Istanbul Technical University in Turkey with a B.S. degree in Engineering Management. He received his MBA degree from Midwestern State University, in Wichita Falls, Texas. Tarkan also attended the invitation-only Advanced Management Program at Harvard Business School along with several business and political leaders of today. Tarkan currently serves on the board of the Silicon Valley Leadership Group, a coalition of senior executives to improve the quality of life for all citizens of the region and the world through its advocacy around public and private policy issues. Tarkan is regarded as one of the most globally-networked business leaders of our time, and is a sought-after speaker/commentator on current ICT, business, economic and social issues, globally.

Moderator: MR Rangaswami, Co-Founder, Sand Hill Group

Fireside Chat with  Tom Fisher, Vice President, Cloud Computing, SuccessFactors

Tom Fisher joined Success Factors as Vice President of Cloud Computing. SuccessFactors is one of the fastest growing software companies in the world. Tom is responsible for the company's Cloud initiatives including supporting technology alliances and Cloud integration. Tom, in his current role, is widely published and a popular speaker on both the technology and the business of the Cloud.

Tom joined SuccessFactors from DriveCam the global leader in improving driver risk behavior. Tom served as CIO and Senior Vice President of Engineering responsible for all engineering activities at DriveCam, the Software as a Service (SaaS) solution as well as the business systems that integrated customer service and advanced subscription management. Tom was recognized as the San Diego Technology Executive of the Year in 2008 for his accomplishments at DriveCam. Tom collaborated on the development of a Cloud company designed to develop and deploy multi-tenant solutions for Enterprise customers across a number of Cloud providers at Stratoform.

Previously Tom was Vice President of IT for QUALCOMM and CIO for QUALCOMM's CDMA Technologies (QCT) Group — the largest fabless semi-conductor in the world. Tom had worldwide responsibility for the business and engineering systems that supported QUALCOMM.s semiconductor and global positioning businesses. Tom was instrumental in creating the 'fabless five' a regularly scheduled meeting of the five largest fabless semi-conductors in the world. He was recognized, worldwide, as a technology and thought leader in IT.

Prior to joining QUALCOMM, Tom was vice president for architecture and technology strategy and acting Chief Technology Officer (CTO) at eBay. His responsibilities at eBay included helping to redesign and manage the delivery of the Web site after several massive outages. He was also responsible for establishing the firm's technology strategy to support the massive scale and shifting business requirements. Tom was responsible for significant business development strategies at eBay including the creation and establishment of eBay.s Developers Program, eBay's StoreFront initiative and eBay's internationalization as the company expanded globally.

Prior to eBay, Tom served as the chief architect and vice president of global architecture, security and vendor management for Gateway Computers. At Gateway, he managed the firm.s major e-commerce initiatives, deployed the company.s financing, ERP, CRM, and SFA applications, and led the technical due diligence for the firm's venture and strategic activities. In addition, he led Gateway's IT outsourcing efforts.

Tom has also worked as a senior executive in technology strategy, business development, and M&A for a variety of software and technology companies including IBM, KnowledgeWare, Exactium and Seer Technologies.

Tom is also an Advisor to the Board and Executive team at Spare Backup. He performs similar roles for several Venture Capital firms including Sail Ventures, as well as other private companies.

He graduated summa cum laude from the University of North Carolina — Charlotte. He is married to his wife Judy, for over 25 years, has three children and resides in San Diego, California.

Moderator: MR Rangaswami, Co-Founder, Sand Hill Group

 Who's Making Money in the Cloud?

There is no question a new ecosystem is emerging around the cloud with a web of interconnected partnerships and revenue streams unlike anything we've ever seen before. Large technology vendors are shoring up revenues with new cloud-based offerings but a slew of new vendors are lining up, ready to grab falling money from an industry that is about to be turned on its head. Join this session to follow the money in this new world order that is the cloud.

Moderator:  Gordon Ritter, Founder and General Partner, Emergence Capital Partners

Gordon Ritter is a Founder and General Partner of Emergence. He has spent over 15 years building companies which pioneered new markets including embedded web-based interfaces, server appliances, "On Demand" services for the SMB market and web-native application development. He led Emergence Capital's first investment, in the On Demand leader Salesforce.com . Gordon was named to the Forbes' Midas List of the top venture capital investors in 2007. He currently sits on the boards of Genius, Ketera, Lithium, PivotLink, SmartTurn, Veeva Systems and Zuberance.

Prior to founding Emergence, Gordon was co-Founder and CEO of Software As Service, a Web services platform company he created with Marc Benioff, the Chairman and CEO of Salesforce.com. Software As Service is the origin of Salesforce.com's Force.com platform. Prior to forming Software As Service, he was Vice President of the $3 billion IBM Global Small Business division, created as a result of IBM's acquisition of his company, Whistle Communications in 1999. Gordon's division was responsible for partnerships with dozens of technology-enabled service companies as part of IBM's On Demand computing strategy. He led IBM's launch partnership with Salesforce.com. Prior to IBM, Gordon was co-Founder and President of Whistle, a pioneering Internet appliance and services platform for small and medium-sized businesses.

Before Whistle, Gordon was co-Founder and President of Tribe Communications, a networking infrastructure company. Tribe pioneered WebManageTM, acclaimed as the first HTML-based network management software. Tribe was acquired by Zoom Telephonics (ZOOM) in 1996. Prior to Tribe, Gordon was a VP of Capital Markets at CSFB in New York, where he headed the Collateralized Mortgage Obligation (CMO) group.

Gordon is married and has four young children, including a set of twins, and lives in San Francisco. He is currently a Trustee of Marin Country Day School. He has a B.A. in Economics from Princeton University where he rowed on the heavyweight crew and has continued rowing in the Bay Area. He also enjoys running, cross-country skiing and mountaineering.

Panelists:

 Byron Deeter, Partner, Bessemer Venture Partners

Byron Deeter is a Partner in BVP's Menlo Park office after having previously been a successful entrepreneur, investor, and consultant. At Bessemer, he focuses on investments in the software, Software as a Service (SaaS), Internet, and gaming sectors.

Most recently, Byron was an executive at IBM, as a result of its 2004 acquisition of Trigo Technologies, the product information management company that he co-founded. At Trigo, Byron served as founding President & CEO, then became Vice President of Business Development as the company grew to profitability, 150 employees, and a $40+ million run-rate. BVP worked closely with Byron and the executive team after Trigo's founding in 1999, and invested in all institutional financing rounds.

Prior to Trigo, Byron worked in private equity with TA Associates where he focused on technology investing with investments in companies such as Kintana (acquired by Mercury Interactive). He came to TA from McKinsey & Company, where he was involved with Fortune 500 clients in the media and technology markets, and was active in McKinsey's Innovation and Technology Management practice.

Byron holds a degree with honors from UC Berkeley in political economy. He was named a California Emerging Leader Scholar and an Alumni Scholar, and was a varsity member of Cal's national championship rugby team. Byron is the author of "Bessemer's 10 Laws of Cloud Computing and SaaS" and was recently named one of the ten "Thought Leaders of the SaaS Revolution."

 Kash Rangan, Managing Director, Merrill Lynch

Kash Rangan is Managing Director and head of software equity research at BofA Merrill Lynch. Kash is based in San Francisco and has been a sell-side analyst covering the software industry for thirteen years. Kash and his team cover over twenty players in the industry, including Microsoft, Oracle, SAP, VMware, Citrix, Salesforce.com, Red Hat, Adobe, Autodesk, Intuit, McAfee, Symantec and Verisign in addition to small cap On Demand companies such as Rackspace, Concur, Taleo, RightNow and Blackboard. Kash takes a thematic approach to identifying long-term winners in the group. Kash was recognized in the top 3 by Greenwich Associates and runner-up by Institutional Investor. Kash collaborates extensively to produce cross-sector thematic reports on Cloud Computing, Virtualization, Services Oriented Architecture and On Demand Computing. Additionally, Kash has worked on over a dozen companies on their IPOs including Salesforce.com, VMware, Rackspace, Taleo, Concur, JD Edwards and Retek over the course of his career. Kash started his career at Robertson Stephens in San Francisco. Kash graduated from Tulane University as a Freeman Fellow in the MBA program and received a B.E. in Mechanical Engineering from the College of Engineering, Guindy, Madras, India.

 Bryan Stolle, Partner, MDV

Bryan Stolle, a former entrepreneur, founder and chief executive officer, brings significant company building expertise to MDV. He focuses on and invests in people, ideas, and companies that are trying to solve important business problems using new technologies, business models, or processes.

Stolle co-founded MDV-backed Agile Software in March 1995. He then served as a member of the Agile board of directors and as Agile CEO through April 2006, and as Chairman of the Board until Oracle acquired the company in July 2007.

Prior to founding Agile, Stolle served in various executive marketing roles at Sherpa Corporation, a developer of enterprise product data management software and Rexcom Systems, a software company he co-founded. He started his career at EDS.

Stolle holds a B.A. in Business Administration and an M.B.A. from the University of Texas at Austin. Stolle is a visionary and pioneer in the PLM (Product Lifecycle Management) industry, and is a popular speaker on the topics of PLM, enterprise product strategy, and outsourcing. He also serves on the advisory boards of the Santa Clara University Leavey School of Business and the University of Texas McCombs School of Business, as well as the board of the San Jose Children's Discovery Museum.

Fireside Chat with  Matt Thompson, West Region General Manager, Microsoft

Matt Thompson, General Manager, Developer and Platform Evangelism, Microsoft As General Manager of Microsoft’s developer & platform evangelism efforts Matt Thompson has the first hand opportunity to both observe and work with many of Silicon Valley’s top technology start ups. His time is split between supporting this influential community of technologists as they adopt Microsoft technologies (including Microsoft's new cloud offering, Azure) and exploring the next generation of platform technologies yet to emerge. Previously, As Sr. Director of Sun's Developer Cloud engineering organization Matt was responsible for Sun's developer platform in the emerging cloud space. In his previous role, Matt was responsible for Sun's developer program and technology outreach worldwide. When not working you’ll likely find Matt off an island somewhere following his passion, underwater photography.

Moderator: MR Rangaswami, Co-Founder, Sand Hill Group

 How to Find Funding and Investment in a Challenging Market

The cloud represents a tremendous opportunity for start-up businesses looking to capitalize on this emerging platform. But navigating the complex world of finance can be a daunting challenge requiring expert guidance - especially in these stormy times in the financial markets. This session offers practical advice on funding your business for success.

Moderator: Jim Parsons, SRM, Managing Director, Silicon Valley Bank

Panelists:

 Eric Chiu, President and CEO, HyTrust, Inc.

Eric is CEO and co-founder of HyTrust, Inc. Eric has over 13 years of experience in high tech management and finance. Most recently, Eric was VP of Sales and Business Development for Cemaphore Systems, a leader in disaster recovery for Microsoft Exchange. At Cemaphore, Eric built the sales effort from the ground up and consistently delivered significant quarter-over-quarter growth in sales as well as put in place a key OEM partnership with EMC. Prior to Cemaphore, he led business development activities at MailFrontier (acquired by SonicWALL) and mySimon (acquired by CNET Networks). In these roles, Eric spearheaded OEM partnerships, technology alliances and new product initiatives. In addition to his start-up management experience, he was a venture capitalist for Brentwood Venture Capital (now Redpoint Ventures) and Pinnacle Ventures, a venture fund he co-founded. Prior to Brentwood Venture Capital, Eric served in the M&A Group for Robertson, Stephens and Company. Eric holds a BS in Materials Science and Engineering from UC Berkeley.

 Jason Green, General Partner, Emergence Capital Partners

Jason is a founder of Emergence Capital and has over a dozen years of experience in the venture capital business as a General Partner with Emergence, a General Partner with USVP and as an associate and Kauffman Fellow with Venrock, the venture capital arm of the Rockefeller family. Earlier in his career, Jason served as VP of Muzertechnika, the largest private computer and Telecommunications Company in Eastern Europe. Prior to this, he served as a strategic consultant with Bain & Company and with the investment firm of Welsh, Carson, Anderson, and Stowe. Jason has led successful early-stage venture investments in past companies such as DoubleClick (DCLK), aQuantive (AQNT), Visual Networks (VNWK), SuccessFactors (SFSF) and Ask Jeeves (ASK) and currently serves on the boards of private companies such as Lotame , TouchCommerce , Goodmail Systems, ServiceMax, Inc., ResponseLogix and Yammer.

Jason is Chairman Emeritus and on the Board of the Center for Venture Education and the Kauffman Fellows Program , the leading educational fellowship in venture capital. Jason serves as Chairman of the West Coast Research Center for Harvard Business School and is on the Global Advisory Board. He is also a Founding Board member of Endeavor, a non-profit serving the needs of entrepreneurs in emerging markets.

Jason graduated cum laude with a B.A. in Economics from Dartmouth College and an M.B.A. from Harvard with Distinction. Upon graduation, Jason was selected for the Charles Williams Fellowship at Harvard Business School for post-graduate research in Entrepreneurship and Finance. Jason is married with two children. The most unique trivia about Jason is that he is a twin married to a twin.

 Ursheet Parikh, Founder & CEO, StorSimple, Inc.

Ursheet drives overall strategy and business execution for StorSimple. Prior to StorSimple, Ursheet was the Director of product management for Cisco’s WAN optimization and application acceleration business unit – an advanced technology unit within Cisco that produced the award-winning Wide Area Application Service (WAAS) product. Ursheet drove the cross functional execution for WAAS from concept to product delivery and revenue. During his tenure, the business grew from tens of millions to several hundreds of millions in annual revenue with thousands of customers spanning every industry and vertical. Within 4 years, Cisco WAAS obtained industry leadership with #1 market share and the Best of Interop award for 2008.

Ursheet came into Cisco through the acquisition of Andiamo Systems, a Storage Area Network (SAN) switching and SAN-based storage services company, where he held a product management role. Prior to that, Ursheet held leadership positions at Kuokoa Networks, a file system virtualization company and at Jalva Media Inc, a digital asset management software and outsourcing company.

Ursheet started his career in enterprise IT at Deloitte Consulting where he worked as analyst, technical architect and project leader for a range of data-center, networking and applications IT infrastructure projects across multiple industries.

Ursheet holds a bachelor’s degree in computer science & engineering from Indian Institute of Technology (IIT), Bombay (Mumbai), India and an MBA from the Wharton School, University of Pennsylvania.

 Peter Sonsini, Investor, Information Technology, NEA

Pete joined NEA in 2005, specializing in software, systems and technology-enabled services companies. His current board memberships include Apprenda, Brightkite, Compiere, Conviva, DeviceVM, Engine Yard, and Tintri. Previous investments include Xensource (acquired by Citrix Systems) and Teracent (acquired by Google). Pete also serves on the board of the Software Development Forum.

Prior to joining NEA, Pete was on the executive team at VMware where he built the company’s initial strategic alliances and grew annual sales through OEMs from $0 to $40 million in four years. Prior to VMware, Pete was one of the first hires on the business side at Mirapoint, where he ran product management. Pete also served in various sales and marketing positions in Hewlett-Packard’s server division, including Worldwide Product Manager for the mid-range server business. Pete began his career at Montgomery Securities where he was an Associate in the firm’s Technology Corporate Finance group. Pete received his MBA from the Kellogg School of Management at Northwestern University, and his BA in Political Economy from the University of California, Berkeley.

 Go-to-Market Strategies in the Cloud

Like newly-awakened slumbering giants, the major system vendors and master brand ISVs are now energizing their channels and motivating their ISV-, VAR-, SI- and other ecosystem partners to shift their business models and move their technology assets to the Cloud. At the same time, Cloud master brands with ecosystems of pure-play startups with entirely Cloud-based assets are evolving their capabilities and businesses to meet the demands of mainstream enterprises, large and small. Their go-to-market strategies vary significantly, shaped in part by the capabilities they bring to market and by the "routes to the cloud" these traditional and emerging competitors are taking. This session will start with a short overview of how the Cloud is reshaping channel strategies, and routes-to-market. Immediately after, executives from leading ISVS and Cloud master brands will join Mr. McNee in a round table discussion focusing on these critically important issues.

 Moderator: Bill McNee, Founder and CEO, Saugatech Technology

Mr. McNee is the President and CEO of Saugatuck Technology, a strategy consulting and subscription research and advisory firm focused on emerging IT markets. Most recently, Mr. McNee has helped spearhead the firm's research into evolving business models as a result of the shift to software-as-a-service (SaaS), Cloud computing and open.

Prior to founding the firm in 1999, Mr. McNee spent eleven years with Gartner, Inc., most recently as Group Vice President and Research Fellow, responsible for guiding the firm's overall research strategy. A recognized expert in enterprise software and related business/IT services, Mr. McNee spent five years leading Gartner's Business/IT Management practice as its Director of Research, focusing on CIO governance, IT sourcing models and e-commerce management strategies. A frequent speaker at industry conferences, Mr. McNee has published hundreds of articles and consulted with thousands of user and vendor clients over the years, throughout the world.

Prior to Gartner, Mr. McNee held strategic planning, business development and marketing positions at CBS, HBO, Comshare and the Institute for Social Research. Mr. McNee is a Board or Advisory Board member for a number of emerging and established technology companies as well as the Westport Public Library. Mr. McNee is a University of Michigan alumnus and has completed graduate work in economics at New York University.

Panelists:

Mark Trang, Senior Director of Global Partner Marketing and AppExchange, Salesforce.com

Trina Horner, US Channel Development Strategist, Microsoft

Zorawar Biri Singh, VP, IBM Enterprise Initiatives - Cloud Computing

Scott McMullan, Google Apps Partner Lead, Google Enterprise, Google

 Geoffrey Moore
Author: Dealing with Darwin — How Great Companies Innovate at Every Phase of their Evolution,
Managing Director,
TCG Advisors and Venture Partner,
Mohr

Geoffrey Moore is a best-selling author, a Managing Director at TCG Advisors and a venture partner at MDV. Recognized as a leading business consultant to large companies facing formidable strategic challenges, Geoffrey works with established enterprises in his role of Managing Director of TCG Advisors. In this role, he divides his time between consulting on strategy and transformation challenges with senior executives and developing mental models to support the practice. With this focus in mind he has written Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution. Also recognized for his expertise in market development and business and investment strategies, as a Venture Partner at Mohr Davidow Ventures he serves as an advisor to many of their portfolio companies by drawing upon best practices derived from his extensive background working with technology startups.

Geoffrey has made the understanding and effective exploitation of disruptive technologies the core of his life's work. His books, Crossing the Chasm, Inside the Tornado, The Gorilla Game, and Living on the Fault Line are best sellers and required reading at leading business schools. Highly regarded as a dynamic public speaker, Geoffrey is the founder of The Chasm Group and currently is the managing partner of TCG Advisors. Earlier in his career, he was a principal and partner at Regis McKenna, Inc., a leading high tech marketing strategy and communications company, and for the decade prior, a sales and marketing executive in the software industry.

He holds a bachelor's degree in literature from Stanford University and a doctorate in literature from the University of Washington.